Majestic Warrior has always kept up with web design trends and a Responsive Web Design (RWD) allows a website to maximize its potential by providing the best viewing experience on all devices.
Responsive Web Design (RWD) is a web design approach that aims to resize a webpage, including the layout, content, pictures, and videos, according to the viewing size of the device used. It is not a design program, but a set of principles using CSS and HTML to make a website more user friendly.
Instead of using pixels to determine the viewing size of a website, it uses a fluid grid concept for the size to remain proportionate to the viewing environment. The length and width adjust to one another to remain in proportion, regardless if the website is viewed in landscape or in portrait mode. Also, RWD allows a website to use various CSS styles to remain flexible according to its width size.
With it, a website no longer has to be designed in multiple ways to fit all types of devices because the design already responds automatically. You get to save a lot of money from separately commissioning web designs for desktop, mobile phones, and tablets.
The problem with this trend is the variability of mobile devices. Mobile devices are more manifold and diverse both when it comes to sizes and viewing features, unlike laptops and desktops that are more uniform in size. Moreover, Google’s Mobilegeddon update now penalizes websites that are not optimized for mobile use. So unless you want to drop from the ranks and lose lots of PageRank points, you will apply Responsive Web Design to proactively solve the problem without requiring too much development and maintenance cost.
We want to stay transparent in explaining this approach, so we want you to know the possible challenges that you might experience with it.
First, RWD might need to be regularly maintained to keep up with the updates of server-side components and mobile phones screens. This can cost a lot of money for websites that have more complex layouts and interactive designs, as well as those that have lots of multimedia elements in their landing pages.
Second, although a website’s design can be turned fluid by using RWD, the same cannot be said for many uncontrolled factors, such as banner display ads and videos. This makes some bloggers who heavily rely on online advertising schemes for their income reluctant about using RWD at first.
Some ads and videos may not be able to adjust based on the viewing environment, although this is becoming less of a problem due to the huge demand for fluid content.
Learn more about why optimized built websites are important for your website marketing. On-Page optimization now counts for around 70% of your over all online marketing SEO presence. Learn more about on-page optimized websites here.
Your website not only needs to be responsive, visually appealing, but also needs to be conversion friendly. It needs to have proper Call to Actions to attract visitors to act now when they need your product or service. Learn more about our conversion friendly designed websites here.
The cost of your web design project depends on a few different factors: the amount of pages you want, features you need, how much content is needed, if it is going to be responsive etc. Learn more about web design costs here.